Fashion Week has experienced nothing short of a transformation — or progression, — over the last five years, largely due to the beginning of technology and our smartphone primarily! What used to be a series of exclusive runway events for a designer, buyers and celebs have now become a global phenomenon for patrons. Our smartphones have become smarter and have ensured that we don’t have to wait for the next issue of our favourite fashion magazine for the first news of seasonal collections. Personally for me, having a great mobile phone is a lot more than doing live social media coverage and that’s why I collaborated with #NokiaMobiles to take over the #AIFWSS18 in a visual journey like never before.
Nokia India recently launched its all-new device- the #Nokia8 that comes packed with Hollywood technology in the palm of your hand. The right kind of visual content is altering both the nature and delivery of Fashion Week coverage, augmenting its scope and growing its immediacy to meet a demand for play-by-play coverage of shows and events online. This is where you need a device that is not only quick or high performing but the one that helps you inspire people with the kind of content you create or rather shoot. Nokia 8 features a 13 MP dual image-fusion rear camera with both colour and monochrome sensors, plus a wide-angle 13 MP phase detection auto-focus front camera. Both front and rear cameras are equipped with ZEISS optics, meaning every snapshot moment becomes a story worth sharing.
This year it wasn’t about taking selfies for me for I explored #Bothie- the dual side mode that lets you use both the front and rear camera simultaneously for split screen videos & photos. I could live stream videos to Facebook Live with a single touch and share what I was viewing with my own take on it courtesy #Bothie. Audi-Visual experience on Nokia 8 is the bomb- the videos come packed with OZO Audio technology for 360-degree recording that accentuates the right sound while reducing the background noise. And in case I missed; the device is superbly good looking. Featuring a flawlessly polished aluminum unibody, and an exceptionally long battery life, Nokia 8 is designed to nestle perfectly in your hand and that made it super easy to carry around at the fashion week parties, the runway presentations and more.
I can’t stress enough on the quality of the audio-video content that I co-created with Nokia this fashion week, its effects were felt not only by my followers but also by the brands and the designers that I worked with. The sleekness of this phone makes it easy to both carry and flaunt. Just like one’s everyday clothing, the success in being stylish lies in the simplicity and elegance of one’s accessories and Nokia 8 is the most impressive device you can own.
Read more details on Nokia 8 on Facebook and Instagram.
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